The Starfish Story

A wise man was taking a sunrise walk on the beach...

 In the distance he caught sight of a little girl who seemed to be dancing along the waves. As he got closer, he saw the little girl picking up starfish from the sand and tossing them gently back into the ocean.

“What are you doing?” the wise man asked?

“The sun is coming up and the tide is going out. If I don’t throw them in, they’ll die.”

“But little girl, there are miles and miles of beach with starfish all along the way, you can’t possibly make a difference.”

 The little girl bent down, picked up another starfish and threw it lovingly back into the ocean past the breaking waves, “It made a difference to that one.” She replied.

We are all gifted
 with the power
 the opportunity
to make a difference
in the life of a child
a family
a person.

Benefits to a Business

 Benefits to a Business


This new approach to business charitable giving

can be applied by any business
large or small
from one employee to hundreds of employees
and your business will gain the following benefits:

* You and your employees will be proud of how you are making a difference.
* You will see that your giving is helping your business be more profitable.
* You will build solid long-lasting goodwill.

Your business can still give cash gifts to causes that you believe in, but with pro-active giving you use some of your charitable dollars as seed money to make a difference in one specific area of need.  You carefully choose a cause that is related to, and is a good fit for, the type of business that you have. You choose a cause where the talents and resources that you have in your business could be applied to make a difference.

You choose a cause that will help you to gain true, long-lasting and solid goodwill with your employees, with your customers and the community and you choose a cause that will contribute to the growth of your business by attracting new customers and new business.

Your business is successful because you focus all your energies, your talents and your resources to produce a good quality product or service.

With pro-active giving you can also be a true success in the field of philanthropy

Using the same basic principles that make your business successful. You will be taking the road less travelled by, and it will make all the difference. Most businesses give in an unplanned, unfocused way depending upon who is asking, or to the causes that the officers or directors give to, or out of a feeling of obligation.

Unplanned, unfocused cash giving brings only temporary and limited goodwill. People forget today what you gave yesterday or see charitable giving as simply a form of advertising.

When you pick a specific strategic cause where you can really make a difference everyone can be on the same page. You can invite your employees, your customers, third parties, and organizations and agencies to join with you to really make a difference in one specific way.  You, your employees, your customers and the community will, in time, see your genuine intent to be a business that exists not only to make a profit, but also to make a difference.

A Helping Hand Foundation, Inc.
a 501(c)(3) charity
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